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‘Adventures In Legal Tech’: Where Knowledge Management Meets AI

Daily Legal Briefing by Daily Legal Briefing
October 13, 2026
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‘Adventures In Legal Tech’: Where Knowledge Management Meets AI
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Law firms are pouring money into AI adoption right now, hoping a new tool will magically organize decades of scattered knowledge.

Nobody threw anything away, but almost nobody organized it either, notes Rachel Shields Williams, the director of AI and knowledge management at Bass, Berry & Sims and president of the Legal Marketing Association.

In this episode of “Adventures in Legal Tech,” Rachel joins host Jared Correia to discuss the state of most firms’ data and how the industry can manage it more effectively.

AI Can Do Everything, Right? 

Wrong. The real work, Rachel  says, happens before any AI tool touches your files.

Respecting the ‘Riptide’

Using technology in a law firm can also be a lot like swimming in the ocean. Here, Rachel explains why.

The Full Conversation

Curious to learn more? Check out this episode below



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